Literacy Rates in London Video

As you may well be aware, the Evening Standard have been running a campaign in London to raise literacy rates.

In this video, we talk about literacy in general and some tips on how to encourage increased literacy and reading in your family.

• Up to a third of children do not own a book in London
• Over 50% of employers have had to pay for basic training in order to improve employee’s basic literacy skills
• There are lots of ways to help children (and especially boys!) to improve their reading
  • Libraries will lend up to 5 books which can help
  • TV is a distraction, try to avoid it where possible
  • Up to the age of 4, the maximum is 30 minutes TV a day
  • When it comes to reading, it is important to encourage your child’s imagination
• Reading anything is better than nothing, ask relatives to buy books
• Reading on computers or tablets can be a distraction!
• Give your child a book made from trees, rather than a book made from bits and bytes!